Our journey
Why Choose CHARLi in Nelson
Growing up in the Top of the South, I’ve seen firsthand how small businesses are the heartbeat of our community. After studying Marketing at Victoria University of Wellington and heading over to Brisbane to work with one of Australia’s fastest-growing digital marketing agencies — partnering with some of the country’s biggest brands — I knew I wanted to bring that experience back home.
Now, through CHARLi Digital, I’m here to help Nelson businesses thrive. We combine local knowledge with global expertise, creating strategies that work for your business, your customers, and your community.
Our values
At the heart of CHARLi are our core values – Back the Locals, Keep It Straight, Focus on What Works, and Own the Outcome. These values shape how we show up, the strategies we build, and the results we deliver for Kiwi businesses every day.
Our approach
We take the time to really get to know your business, your challenges, and what success looks like for you. Then, we craft straightforward strategies and work closely with you at every step — making sure your marketing actually delivers results that matter.
Our team
Meet CHARLi
Despite the name, there's no actual Charli here — it’s just me, Reuben. I started CHARLi Digital to bring hands-on, honest, and effective marketing support to Kiwi businesses. You won’t get passed around a big team — you’ll work directly with someone who’s invested in your success.
